A Google bomb or Google wash is an attempt to influence the ranking of a given site in results returned by the Google search engine. Due to the way that Google's Page Rank algorithm works, a website will be ranked higher if the sites that link to that page all use consistent anchor text. | Google Hacking 101 Edited by Matt Payne CISSP 15 June 2005 http talks gh 1 Outline Google Bombing Schneier in Secrets and Lies - Attack at a distance - Emergent behavior - Automation Google as a mirror Interesting Searches - Software versions - Passwords credit card numbers ISOs CGI Scanning - Vulnerable software Defense against Google Hacking 2 Google Bombing Google Hacking http wiki Google_bomb A Google bomb or Google wash is an attempt to influence the ranking of a given site in results returned by the Google search engine. Due to the way that Google s Page Rank algorithm works a website will be ranked higher if the sites that link to that page all use consistent anchor text.