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Information seeking behavior about animal husbandry enterprise holders of farmer’s interest groups

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A study was conducted in Navsari district of South Gujarat to know the level of information seeking behaviour of animal enterprise holders of FIGs. A sample of 120 FIGs members was selected for the study. This study revealed that majority (84.17 per cent) of the FIGs members had medium level of information seeking behaviour followed by those with lower level (14.17 per cent) and higher level (1.67 per cent) information seeking behaviour. It could be observed that family size, land holding, annual income, animal husbandry experience, economic motivation and innovativeness did not show any significant relationship with information seeking behaviour of FIGs members. |