Against this backdrop, and by way of providing valuable context for some of the more clinically oriented chapters in this book, our chapter considers some of the recent changes and emerging trends within the broader veterinary sector and the actual and potential impact of these on the veterinary business landscape. In particular, we focus our discussion on changes and trends within three key areas related to veterinary medicine: firstly, the recent changes within the agricultural sector; secondly, the global gender shift toward a predominately female profession and, finally, the evolving veterinary educational curriculum with an emerging trend toward.
