While several studies on the public opinion of nanotechnology have pointed to a rather enthusiastic . public, the public uptake of nanotechnology in Europe is more contained. The results of the Swiss publifocus on nanotechnology reveal a pragmatic attitude of citizens toward the emerging technologies, thus confirming what has been identified as a ‘‘balanced approach’’ in the NanoJury UK. Keywords Nanotechnology Á Nanoscience Á Citizens Á Focus groups Á Upstream engagement Á Public attitudes Á Societal implications.
