Investors in quoted companies come in all shapes and sizes with a multiplicity of requirements, risk tolerances, investment styles and processes. Indeed no two investors are the same and may actually approach the purchase of a company’s shares from equal and opposite directions. It is fortunate that this is the case as it takes buyers and sellers to make a market. From an investor relations perspective, it is therefore important that quoted companies know their investors. At the most basic level it is worth knowing whether an investor is seeking income or capital returns or a combination of both. An idea.
