Sensitive skin is becoming a common clinical condition that dermatologists should be prepared to recognize, understand, and treat. Subjects experiencing this condition report exaggerated reactions when their skin is in contact with cosmetics, soaps, and other substances, and they often report worsening after exposure to dry and cold climates. Sensitive skin and subjective irritation are widespread in western countries, but still far from being completely defined and understood. The development in these recent years of cosmetic sciences and in particular of cosmetic dermatology has provided solutions and answers to many needs of the dermatological patient with cosmetic problems; nevertheless, the management of sensitive skin is still a difficult task where.