Categories are aggregated by Ad Age from TNS classifications as follows (not comprehensively): Automotive includes manufacturers and dealerships; Retail includes discount department & variety stores, department stores, retail, shopping centers & catalog showrooms; Telecom, internet services and ISP includes telephone companies (wireless, local and long distance), internet service providers, web designers, communications networks, telephone equipment, and offline internet support; Medicines & proprietary remedies: Pharmaceutical houses, medicines & proprietary remedies, fitness, eyeglasses, medical equipment; Financial services includes banks and credit cards; Food, beverages & confectionery: Beverages, confectionery & snacks, dairy, produce, meat & bakery goods, prepared foods, ingredients, mixes & seasonings; General Services: Apparel services, business services, beauty shops,.
