This study examined how highperformance goals can be achieved by the export firm of Thailand by providing high-quality products to their customers with the help of an effective supply chain (SC) practices. Data were collected from the exports mangers of all exporting firm that are currently operating in Thailand. Multiple regression and bootstrapping techniques are used to investigate the relationships under study variables by using PLSSEM. The results indicated that effective SC practices could improve the quality of the products that help in achieving the high-performance goals of the organization. |