Our product is similar, or even better, in all ways but one. Our packaging is significantly less eye-catching than that of our com¬petitors, and it does not convey the important aspects of the products to the consumer, that is, that these products are entirely made with natural ingredients. Therefore, in order to attract more customers, we recommend employing a new designer to create better pack¬aging for the Catherine's Cuth line of products. | 330 600 ESSENTIAL WORDS FOR THE TOEIC TEST Part 3 Conversation Numbers 4 through 6 relate to the following conversation. W With a new store opening across the street we ll have to work harder to compete in our market. We need to attract more customers to our store and our products. M Perhaps our ads could show some of our satisfied customers and have them talk about their experiences shopping with us. Ads like that are often persuasive. W What an inspired idea. Let s get to work on it right away. I ll call a photographer to come over and shoot pictures of people shopping in our store. Part 4 Talk Questions 7 through 9 relate to the following recording. To attract new customers we must first convince them that we offer something worthwhile. We need to inspire them to try our services just once so that they can make their own comparison. Their experience will persuade them that we are better than the competition. But what is it that we offer that makes us unique What do you think we offer that the competition does not We will discuss these questions during our workshop this afternoon but our task doesn t stop there. When you go home tonight I want each of you to think about how you can best promote our company s products so that when you meet with our store clients you give us the best representation possible. LESSON 3 Part 1 Photo Number 1. Look at the picture marked Number 1. A They re considering purchasing the bag. B They re protecting their dog. C They re covering the carpet. D They re checking the expiration date. Part 2 Question-Response Number 2. When does the warranty expire A I always check the warranty. B Three years from date of purchase. C That s the implication. Number 3. What are the consequences of not registering your purchase A If you don t register you won t receive any recall notices. B Consequently we quit the company. C Our company purchased more this year than last. Part 3 Conversation Numbers 4 through 6 relate to the following conversation. M
