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TOEI ANIMATION CO., LTD. - The Second Quarter Period of FY 2013.3

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Outsourcing in the animation industry is one of the more promising business process outsourcing services today with a current world market valued at about US$68.4 billion. This figure is expected to rise to almost US$80 billion by 2010. With a projected 16.5% growth in two years’ time, this displays the extensive opportunity the industry has. The increase in demand may be attributed to the continued production of animation in the entertainment sector which accounts for 74% of total revenues in the global animation industry. In 2006 for example, the entertainment sector of the animation industry generated about US$43.7 billion out of the total US$59.1 billion. This percent.