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Drivers of the green supply chain initiatives: Evidence from Indonesian automotive industry

This study considers the supply chain processes as a point of concern. Competitor pressure, customer pressure, regulatory measures (ISO 140001 etc.) and socio-cultural responsibility are the key drivers. | Drivers of the green supply chain initiatives Evidence from Indonesian automotive industry Uncertain Supply Chain Management 8 2020 105 116 Contents lists available at GrowingScience Uncertain Supply Chain Management homepage www.GrowingScience.com uscm Drivers of the green supply chain initiatives Evidence from Indonesian automotive industry Danial Thaiba a Institute Bisnis dan Informatika Kosgoro Indonesia CHRONICLE ABSTRACT Article history Global warming resource depletion rising temperature air pollution and other environmental Received July 12 2019 issues have raised several questions regarding the environmental effects of organizations. Thus Received in revised format July the organizations have started to pay attention on their processes. Bearing in mind the 24 2019 importance of ongoing environmental issues the present study tries to elaborate the role of key Accepted August 2 2019 Available online drivers due to which the organizations go for adoption of green initiatives. This study considers August 3 2019 the supply chain processes as a point of concern. Competitor pressure customer pressure Keywords regulatory measures ISO 140001 etc. and socio-cultural responsibility are the key drivers. Regulatory measure Data are collected from the employees who were working in the automotive industry related Customer pressure companies in Indonesia by adopting the simple random sampling. 300 questionnaires are Indonesia distributed among the employees out of which 200 valid responses are used for data analysis. Automotive industry Smart-PLS is used for data analysis. As per the results of the study the regulatory measures Green initiatives significantly and positively influence the green supply chain initiatives of the automotive car manufacturers. The results of the study also report a positive significant relationship between competitor pressure and green supply chain initiatives. Green supply chain initiatives are also found to be positively influence by the .