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Perception and usefulness of mobile phone based agro-advisories (MBAs)

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The present study was carried out in Warangal district of Telangana state by selecting the 60 beneficiary farmers of mobile phone based agro-advisory services. The specific objectives of the study were to know the usefulness and perception towards mobile phone based agro advisories. The results showed that 48.33 per cent of respondents indicated as mobile phone based agro-advisories were moderately useful and the majority (50.00%) of the respondents had positive perception towards the mobile phone based agro-advisories. |

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