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Lecture International marketing (16th edition) - Chapter 2: The dynamic environment of international trade

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The main goals of this chapter are to: The basis for the reestablishment of world trade following World War II, the importance of balance-of-payment fi gures to a country’s economy, the effects of protectionism on world trade, the several types of trade barriers, the provisions of the Omnibus Trade and Competitiveness Act, . |

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