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Factors affecting students’ decision to choose a university: A case study of Vietnam National University, Hanoi

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The study aims to explore the factors affecting students’ decision to choose a university at Vietnam National University, Hanoi (VNU). The study uses the Partial Least Square- Structural Equation Model (PLS-SEM) to test the fit of the model and the research hypotheses with the analytical data obtained from 460 first-year students of member universities and faculties under VNU. |