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The Non-Designer's Design Book- P4

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The Non-Designer's Design Book- P4: So you have a great concept and all the fancy digital tools you could possibly require—what's stopping you from creating beautiful pages? Namely the training to pull all of these elements together into a cohesive design that effectively communicates your message. Not to worry: This book is the one place you can turn to find quick, non-intimidating, excellent design help. In The Non-Designer's Design Book, 2nd Edition, best-selling author Robin Williams turns her attention to the basic principles of good design and typography. All you have to do is follow her clearly explained concepts, and you'll. | Part 1 Design Principles Don t do this Url Ratz General Manager Url s Internet Cafe Get on the Internet and do Stuff. url@UrlslnternetCafe.com WWW. u rlslnternetCafe.com 505 424-1115 ph. P.O. Box 23465 Don t stick things in the corners. The corners don t mind being empty. Don t use Times Arial or Helvetica or your card will always looked dated. Like from the 70s. Santa Fe NM 87502 Url s Internet Cafe Get on the Internet and do Stuff. Url Ratz General Manager www.UrlslnternetCafe.com 505 424-1115 phone P.O. Box 23465 Santa Fe NM 87502 Don t use 12-point type or your card will always look unsophisticated People can easily read 8- 9- or 10-point type. Business cards often use 7-point type. And please don t center your layout unless you can put into words the reason why you need to do so. Url s Internet Cafe Get on the Internet and do Stuff. email url@UrlsIntemetCafe.com web site www.UrlsIntemetCafe.com 505 424-1115 phone 505 438-9762 fax P.O. Box 23465 Url Ratz Santa Fe NM 87502 General Manager Don t feel like you have to fill the entire space on the card. It s okay to have empty space. Look at those professional cards they always have empty space It s unnecessary to have the words email and web site on your card it s clear what those particular items are. SEVEN EXTRA TIPS TRICKS ED Try this . Internet and do stuff. Uri Ratz General Manager url@UrlsInternetCafe.com www.UrlsInternetCafe.com 505-424-1115 voice 505-438 9762 fax P.O. Box 23465 Santa Fe New Mexico 87502 Line things up Everything on your card should be aligned with something else. Align baselines. Align right edges or left edges. Most of the time a strong flush left or flush right alignment has a much more professional impact than a centered alignment. Url Ratz General Manager Url s Internet Cafe Get on the Internet and do Stuff. url@UrlsInternetCafe.com www.UrbInternetCafe.com 505.424.1115 v 505.438.9762 f P.O. Box 23465 Santa Fe New Mexico 87502 Ur s Internet Cafe Try using periods small bullets or blank