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Practicing Organization Development (A guide for Consultants) - Part 59

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Practicing Organization Development (A guide for Consultants) - Part 59. Organization development (OD) is about planned change. As change has turned into the only constant, many managers and other people are pursuing change strategies with vigor. OD is a major strategy for leading and managing change at the individual, group, intergroup, organizational, interorganizational, and large systems levels. This book is about what it takes to be an effective change manager, change leader, and OD consultant | TECHNOLOGY AND ORGANIZATION DEVELOPMENT 551 These questions and other related issues are emerging as central to the future of OD. The literature already recognizes that virtual teams Lipnack Stamps 1997 network organizations Chisholm 1998 value networks Allee 2002 communities of practice Wenger Snyder 2000 learning communities Kaplan 2002 and other organizational models have emerged as a result of technology creating new ways to connect individuals groups and organizations. As technology becomes even more ingrained into the fabric of the organizations in which we work using the Internet and web-based tools to facilitate productive group processes manage change and foster learning will become a necessary and natural part of being an effective practitioner. We are at the cusp of a new era in OD. The promise of technology is immense. In the years to come the effective and transformational use of technology in OD will likely become a discipline in its own right rather than a special topic on the edge of the field. This chapter provides a framework for understanding the potential role of technology in organization development. Technology is defined here as any software tool or Internet-based application that allows for communication collaboration and other processes that support OD interventions. A number of case studies and examples illustrate approaches for integrating technology into OD. The chapter concludes with a discussion of the future of technology and OD a future in which technology does not have to be described as a special tool or optional add-on but rather as a natural part of the change process itself. THE NEW IMPERATIVE For the purposes of this chapter the history of technology in OD starts in the 1980s when dial-up modems were first used to build collaborative social networks. The Meta-Network www.tmn.com is one of the first examples of a group of people coming together using computer technology in the OD tradition. This network of people from academia .