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Materialism and green purchase intention: A study of urban Vietnamese consumers

Materialism and green purchase intention: A study of urban Vietnamese consumers
18    168    2
The relationship between viral marketing and consumer purchase intention, the moderator role of brand image and age: Evidence from smartphone users in North Cyprus

The relationship between viral marketing and consumer purchase intention, the moderator role of brand image and age: Evidence from smartphone users in North Cyprus
14    78    0
The evaluation of traditional communication channels and its impact on purchase decision

The evaluation of traditional communication channels and its impact on purchase decision
12    106    0
The impact of moral intelligence on green purchase intention

The impact of moral intelligence on green purchase intention
8    81    0
Factors influencing green purchase intention of students: A case study at Vietnam National University of Agriculture

Factors influencing green purchase intention of students: A case study at Vietnam National University of Agriculture
14    73    2
Factors affecting online purchase intention: A study of Vietnam online customers

Factors affecting online purchase intention: A study of Vietnam online customers
6    69    1
Bài giảng Please purchase a personal license - ThS.BS. Dương Hồng Phúc

Bài giảng Please purchase a personal license - ThS.BS. Dương Hồng Phúc
63    112    0
The effects of emotional intelligence and wordof mouth on consumers’ purchase decision in social network online purchase toward cosmetic market - a study in Ho Chi Minh city, Vietnam

The effects of emotional intelligence and wordof mouth on consumers’ purchase decision in social network online purchase toward cosmetic market - a study in Ho Chi Minh city, Vietnam
11    79    1
Factors influencing consumers purchase intention towards organic and cloned animal food products

Factors influencing consumers purchase intention towards organic and cloned animal food products
9    83    2
A study on factors affecting consumers decision to purchase vegetables

A study on factors affecting consumers decision to purchase vegetables
12    198    0
An investigation into the relationship between materialism and green purchase behavior in Vietnam and Taiwan

An investigation into the relationship between materialism and green purchase behavior in Vietnam and Taiwan
12    71    0
An approach based on machine learning techniques for forecasting Vietnamese consumers’ purchase behaviour

An approach based on machine learning techniques for forecasting Vietnamese consumers’ purchase behaviour
10    55    0
Effect of social media marketing on Instagram towards purchase intention: Evidence from Indo-nesia’s ready-to-drink tea industry

Effect of social media marketing on Instagram towards purchase intention: Evidence from Indo-nesia’s ready-to-drink tea industry
14    143    7
Analysis of factors affecting consumers’ intention to purchase organic vegetables in Ho Chi Minh City

Analysis of factors affecting consumers’ intention to purchase organic vegetables in Ho Chi Minh City
10    71    0
The mediating role of e-word of mouth on the relationship between content marketing and green purchase intention

The mediating role of e-word of mouth on the relationship between content marketing and green purchase intention
8    101    0
The moderating effect of psychological factors on consumer of electric and hybrid vehicles’ response purchase decisions

The moderating effect of psychological factors on consumer of electric and hybrid vehicles’ response purchase decisions
10    79    0
Factors influencing cellular device purchase decisions in Jordan

Factors influencing cellular device purchase decisions in Jordan
6    123    1
Factors influencing housing purchase decisions of millennial generation in Indonesia

Factors influencing housing purchase decisions of millennial generation in Indonesia
16    71    1
Antecedents of green purchase intention: A case in Vietnam

Antecedents of green purchase intention: A case in Vietnam
13    252    1
Factors Affecting Online Purchase Intention on Facebook: The Role of Online Customer Experience

Factors Affecting Online Purchase Intention on Facebook: The Role of Online Customer Experience
18    233    2
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