"integrated advertising" trang 3 - tải miễn phí từ tailieuXANH
Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 9 - George E. Belch, Michael A. Belch

Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 9 - George E. Belch, Michael A. Belch
17    106    1
Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 10 - George E. Belch, Michael A. Belch

Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 10 - George E. Belch, Michael A. Belch
19    574    7
Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 12 - George E. Belch, Michael A. Belch

Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 12 - George E. Belch, Michael A. Belch
14    87    5
Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 14 - George E. Belch, Michael A. Belch

Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 14 - George E. Belch, Michael A. Belch
16    337    3
Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 15 - George E. Belch, Michael A. Belch

Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 15 - George E. Belch, Michael A. Belch
18    216    2
Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 16 - George E. Belch, Michael A. Belch

Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 16 - George E. Belch, Michael A. Belch
18    219    2
Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 18 - George E. Belch, Michael A. Belch

Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 18 - George E. Belch, Michael A. Belch
21    141    3
Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 22 - George E. Belch, Michael A. Belch

Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 22 - George E. Belch, Michael A. Belch
18    80    0
Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 6 - George E. Belch, Michael A. Belch

Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 6 - George E. Belch, Michael A. Belch
18    21    2
Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 10 - George E. Belch, Michael A. Belch

Lecture Advertising and promotion: An integrated marketing communications perspective (10/e): Chapter 10 - George E. Belch, Michael A. Belch
19    20    2
Lecture Advertising and promotion (2/e) – Chapter 3: Social, ethical and regulatory aspects

Lecture Advertising and promotion (2/e) – Chapter 3: Social, ethical and regulatory aspects
36    91    0
Lecture Advertising and promotion (2/e) – Chapter 4: The communication process

Lecture Advertising and promotion (2/e) – Chapter 4: The communication process
51    57    0
Lecture Advertising and promotion (2/e) – Chapter 5: Starting with the consumer

Lecture Advertising and promotion (2/e) – Chapter 5: Starting with the consumer
57    45    0
Lecture Advertising and promotion (2/e) – Chapter 6: Branding and building relationships with the database

Lecture Advertising and promotion (2/e) – Chapter 6: Branding and building relationships with the database
40    34    0
Lecture Advertising and promotion (2/e) – Chapter 7: Planning for IMC

Lecture Advertising and promotion (2/e) – Chapter 7: Planning for IMC
43    77    0
Lecture Advertising and promotion (2/e) – Chapter 8: Establishing objectives and budgeting for the IMC program

Lecture Advertising and promotion (2/e) – Chapter 8: Establishing objectives and budgeting for the IMC program
47    140    0
Lecture Advertising and promotion (2/e) – Chapter 9: Message strategy and execution

Lecture Advertising and promotion (2/e) – Chapter 9: Message strategy and execution
53    82    0
Lecture Advertising and promotion (2/e) – Chapter 10: Media and contact strategy

Lecture Advertising and promotion (2/e) – Chapter 10: Media and contact strategy
62    86    0
Lecture Advertising and promotion (2/e) – Chapter 11: Media choices: evaluating media options

Lecture Advertising and promotion (2/e) – Chapter 11: Media choices: evaluating media options
61    62    0
Lecture Advertising and promotion (2/e) – Chapter 13: Direct marketing and communication

Lecture Advertising and promotion (2/e) – Chapter 13: Direct marketing and communication
25    64    0
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