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Building Activities for Busy Managers_2

Tham khảo tài liệu 'building activities for busy managers_2', khoa học xã hội, kinh tế chính trị phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả | ọ WASHING MACHINES This is . A creative selling activity in which participants think of different ways to market a load of 10 000 used washing machines. The purpose is . . . Participants practice thinking of creative solutions and looking at things from others perspectives. Use this when . . . Individuals are focusing too much on their own needs. Creative thinking is not happening very much. Individuals need to hone their sales skills. You don t have prep time and or materials for anything more elaborate. Materials you ll No materials are necessary for this activity unless you give a small prize for the winning team. need . . . Here s how . . . 1. Divide the group into teams of three to six participants. 2. Announce that each team has come upon a free load of 10 000 used old washing machines. 3. They are to think of a way to market these machines and prepare a sales pitch a 30-second commercial for the rest of the group. 4. Allow them 8 minutes to work in teams. 5. Each team presents its commercial to the rest of the group. QUICK TEAM-BUILDING ACTIVITIES FOR BUSY MANAGERS 45 6. Have the group vote on which marketing design would most likely succeed in bringing in sales. For example . . . Some uses for the old machines may be as retro decorative planters filled with ice and beer for parties as a container for mixing dye for fabric as huge whimsical jack-in-the-boxes as basketball hoops with a twist as fishbowls for dark-loving fish as a toy box and so forth. Ask these questions . . . How did your team arrive at the marketing design you chose How creative do you think you were Why What assumptions did you operate under That it had to do with laundry that we must sell to consumers and not other businesses that we could paint or otherwise alter the machines from their original state etc. How did those assumptions limit or expand your creativity How did you identify features and benefits of your product Point out that this is where you have to focus on others needs. .