Chapter 15 - Managing working capital. This chapter includes contents: Explain what is meant by a firm’s operating cycle and its cash conversion cycle; describe the impact of the operating cycle on the size of investment in accounts receivable and inventories; explain how seasonal and cyclical trends affect the operating cycle, cash conversion cycle, and investments in current assets;. | Lecture Introduction to finance: Markets, investments, and financial management (14th edition): Chapter 15 - Melicher, Norton