Chapter 11 - Communicating in the job search. After studying this chapter, you should be able to: Develop and use a network of contacts in your job search, assemble and evaluate information that will help you select a job, identify the sources that will lead you to an employer,. | McGraw-Hill/Irwin Copyright © 2012 by The McGraw-Hill Companies, Inc. All rights reserved. eleven “Marketing yourself effectively is a key to finding the right job.” Communicating in the Job Search Building a Network of Contacts Broaden your circle of friends. Get to know your professors. Meet business executives. Make contacts through internships. Work with community organizations. 11- Identifying Appropriate Jobs Analyze yourself. Education Personal Qualities Work Experience Special Qualifications Analyze outside factors. 11- Finding Your Employer Career Services Network of Personal Contacts Classified Advertisements Online Sources Personal Search Agents Web Resumes Employment Agencies Prospecting 11- Preparing the Application Documents The traditional print résumé The scannable print résumé The digital résumé (such as ASCII, pdf, xps, html) The reference sheet The cover message—print and email 11- The Traditional Print Résumé Select the . | McGraw-Hill/Irwin Copyright © 2012 by The McGraw-Hill Companies, Inc. All rights reserved. eleven “Marketing yourself effectively is a key to finding the right job.” Communicating in the Job Search Building a Network of Contacts Broaden your circle of friends. Get to know your professors. Meet business executives. Make contacts through internships. Work with community organizations. 11- Identifying Appropriate Jobs Analyze yourself. Education Personal Qualities Work Experience Special Qualifications Analyze outside factors. 11- Finding Your Employer Career Services Network of Personal Contacts Classified Advertisements Online Sources Personal Search Agents Web Resumes Employment Agencies Prospecting 11- Preparing the Application Documents The traditional print résumé The scannable print résumé The digital résumé (such as ASCII, pdf, xps, html) The reference sheet The cover message—print and email 11- The Traditional Print Résumé Select the background facts. Arrange the facts into groups. Construct the headings. Include contact information. Include a statement of objective. Present the information. Organize for strength. Write impersonally and consistently. Make the form attractive. 11- Scannable Print Résumé Include industry-specific keywords. Choose precise nouns over action verbs. Present in a scanner readable form. 11- Digital Résumé File Formats Low end – lacks formatting; used primarily with text-based systems ASCII or text files Mid-level – retains most formatting; used when receiver requests and when you know receivers systems will allow doc, rtf, xps or pdf files High end – extends capabilities; used when receiver can handle it and when you want to showcase more material as well as include graphics, sounds, and animation. htm 11- The Reference Sheet Check with references before listing them. Get permission as well as complete contact information. Plan the arrangement and ordering. Use an .