Ebook Selling and sales management (8th ed) - Part 1 includes contents: Chapter 7 Sales responsibilities and preparation, Chapter 8 Personal selling skills, Chapter 9 Key account management, Chapter 10 Relationship selling, Chapter 11 Direct marketing, Chapter 12 Internet and IT applications in selling and sales management, Chapter 13 Recruitment and selection, Chapter 14 Motivation and training, Chapter 15 Organisation and control, Chapter 16 Sales forecasting and budgeting, Chapter 17 Salesforce evaluation. |
